Business and finance
Market Research Analyst in the United States
22 postings read · sampled 2026-10-01 · source ats · 16 employers · largest 23% of it
What employers actually ask for
Credentials named in the 22 postings we read, ranked by how many mentioned each one.
- Bachelor's DegreeAccredited institution14%3 of 22 postingsAccredited institution →
- CPAAICPA / State Boards of Accountancy5%
What it costs
Exam and application fees plus typical self-study hours. Almost nobody needs every credential on this list — start with the top line.
Not in the total: Bachelor's Degree — cost varies by institution.
What the official taxonomy says
O*NET surveys people already doing this job. That describes who got hired over a long window, not what employers are asking for now — where it disagrees with the counts above, the counts are the more current answer.
- Bachelor’s degree70%
- Master’s degree30%
Job Zone Four: Considerable Preparation Needed. Most of these occupations require a four-year bachelor's degree, but some do not.
O*NET 13-1161.00 · pulled 2026-10-01 · percentages are of surveyed workers, each rounded separately, so they need not total 100
This sample is small enough that one posting moves any percentage by more than a couple of points, so we are not calling anything low-signal here. Read the numbers above as a direction, not a measurement.
What it pays
BLS Occupational Employment and Wage Statistics, May 2025. A different survey from the postings above, so the two do not share a sample.
Every credential above costs $1,500 — about 5 days' pay at the median.
Who was hiring
Employers with at least one matching posting in this sample.
NielsenIQ · Collabera · Braze · CookUnity · Fanatics Commerce · FanDuel · Fivetran · Gusto · Headway · HelloFresh · Infojini Inc · Rocket Money · Success Academy Charter Schools · Supabase · Twilio · Walmart
Next
- Roast and Resolve — Now aim your résumé at this target. Free roast, paid rewrite.
- Synap — Two-minute daily lessons to drill the skills underneath the credential.